MARC DE GROOT

FASHION XY
HIS NAME IS ONE OF A NUMBER OF UNFORGETTABLE ACTORS WHO HAVE FOUND A PLACE IN THE FASHION INDUSTRY. IN OTHER WORDS, HE&rsquoS BECOME A &ldquoMODERN CLASSIC&rdquo. DUTCH MODEL AND FASHION PHOTOGRAPHER MARC DE GROOT HOWEVER, IS JUST ONE OF MANY IN THIS REGARD, BUT TAKE INTO ACCOUNT HIS THAT HE IS ALSO A TRUE VISIONARY, AND HE IS IN A LEAGUE OF HIS OWN.
 
 
The imagery he teleports from his imagination to real life, represents a new interpretation of fashion itself. The   majority of his work takes place in   Holland, yet he has imparted his talents across the globe His pieces for Vogue, Glamour, Linda, L&rsquoHomo, Marie Claire and Elle and other big magazines, have  had editors falling at his feet.
 
As with many other fashion photographers of course, you&rsquoll find the same strains to make a unique and individual show.  At first, every portrait almost looks perfect, with an entertainment-industry stamp of approval &ndash but actually, each of his works contains a delicate abstract tension between fashion and personality.
 
 
THE FIRST THING THAT HITS YOU, FOR STARTERS, IS THE OBVIOUS ATTEMPT TO TRY TO CAPTURE THE SUBJECTS IN A MOMENT OF SPONTANEOUS ANIMATION.
 
The famous photographer aims to breath this feeling into his works both for himself and for global giants  of the industry such as Tommy Hilfiger, Scotch and Soda, Levi&rsquos, Björn Börg, Calvin Klein, Marie Jo, Gaspard Yurkievich and De Bijenkorf to name a few.
 
Who could suspect this average looking Amsterdam dweller with a wife and kids could prove to be one of the industry&rsquos most inspiring and colorful eyes behind a camera lens. Just to look at his iconic stills awakens an excitement in the viewer. The shots are replete with character, and the urge to bring the items to life is palpable.